Digital Business & Future
Social Media Management: “Marketing and IT have to cooperate!”
In recent years the term digital customer experience has become increasingly important in marketing. ... »
How Qualcomm is improving the era of Connected Cars
The US chip manufacturer Qualcomm has already more than 32 partnerships in the automotive sector. At ... »
Expert interview: How digitized target agreements improve efficiency
Target agreement systems (TAS) support transparent definitions of individual employee agreements and ... »
This is how camping gets digitalized
Campsy is a portal where users can view more than two thousand camping sites and filter out the best ... »
Why Native Advertising is your priority in marketing
Everyone knows classic banner advertising, for example on Facebook. These social ads currently need a ... »
Digital Marketing & Advertising: 5 Insights into the Gartner Hype Cycle
Digital Marketing is changing constantly. There are many factors to consider, including artificial intelligence ... »
How you create your own chatbot in 5 steps
Developing your own applications for digital assistants without any programming skills, but with the ... »
Content Marketing Trends for 2018
2017 is coming to an end and after many news, technical innovations and forecasts by experts, the content ... »
How to exceed your business goals with a good content marketing
Everyone says "content is king!", But what is good content and how can I successfully integrate it into ... »
How fit is your corporate communication?
The communication departments and communicators continue to lag behind in digitalization. This is clearly ... »
