The way AI is revolutionizing video translation

Videos are getting increased importance in digital communication. But translating content into other languages is often still a labor-intensive and therefore costly manual process. The AI enabled software from vidby is now configured to change that.

Small, quickly produced videos – whether for the music industry, internal communications in globally networked companies, or consumer goods manufacturers, communicating with consumers in all parts of the world – have long been the measure of all things.

As it is well known, the mass media system is constructed for mass media. While in the conventional sense, the dominant current reflects a majority’s social and cultural tastes. Unlike sub-cultures or subterranean aesthetics, mass taste is mass culture.

For many, the traditional workplace is simply outdated. Work should now be able to take place anywhere. With more home offices and new work models, other values such as flexibility are coming to the fore.

Videos connect the world when there is no linguistic diversity

Videos have long been a feature of today’s mainstream media. According to the latest surveys, more than 70 percent of B2B marketing managers and two-thirds of B2C marketing managers consider videos to be a profitable means of reaching target groups of all ages. If there was not a small but very subtle problem: the occasionally Babylonian confusion of languages in the world.

But even translating short videos is not obvious, because of the overlap of music and soundtracks, but a complicated and therefore expensive technical process. This requires specialized agencies and software service providers – often with high charges and long delays.

For those who prefer lower prices, there are now many AI-based software offerings available. The great advantage of AI software is that it does not require any human intervention and therefore offers unbeatable conditions – an important argument for all clients who frequently need videos translated and expect good quality. In particular in the field of automated translation, this type of application is extremely advantageous because it offers high translation accuracy, speed, and low costs. This is because the development of software-based translation programs is not only advanced, but also rapid, and for successful implementation, in addition to experience already gained, it requires above all a strong will to innovate. With this support, the transcription of video and audio formats, which used to take a lot of time, will be massively simplified and the error rate will be reduced to the maximum.

AI-based video translation providers

For example, vidby, a Swiss supplier, offers 70 languages that can be translated and synchronized quickly and accurately.

For instance, the start-up promises to translate and copy videos in only 24 hours with an accuracy of 99 to 100%. A special feature of vidby is the fact that the original language can be cut out completely if desired – and the listeners hear only the translated text 1:1 without overlap. In parallel, the built-in background music is maintained.

Vidby entices with an easy going during the registration process, and even offers prospective customers a 30-minute conversation with an account manager to clarify important questions about the startup in person.

But the start-up vidby also knows the importance of continuous development. Therefore, to improve the translation even more realistic and natural, the company is working on additional modules that can recognize and account for different moods. Furthermore, this innovative module will be able to recognize gender and age and take them into account in a subsequent translation.

Vidby’s AI-based translation software is considered a very good example of how important it is to develop advanced techniques. This is a significant contribution that can be made to overcome linguistic barriers. It helps connect people and prevents cultural, scientific and technical knowledge from being forgotten during this period of rapid change. Society cannot afford to waste all that knowledge for the benefit of future generations.

Source cover image: Pexels.com / Hasan Albari