{"id":72850,"date":"2019-03-19T00:00:00","date_gmt":"2019-03-19T00:00:00","guid":{"rendered":"https:\/\/mybusinessfuture.com\/alibaba-has-been-launched-in-germany\/"},"modified":"2026-04-04T08:33:32","modified_gmt":"2026-04-04T08:33:32","slug":"alibaba-has-been-launched-in-germany","status":"publish","type":"post","link":"https:\/\/mybusinessfuture.com\/en\/alibaba-has-been-launched-in-germany\/","title":{"rendered":"Alibaba has been launched in Germany"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column css=&#8221;.vc_custom_1458119880711{padding-right: 30px !important;}&#8221;][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221;][vc_column_inner][vc_column_text]<strong><br \/>\nAlthough more B2B than B2C platform for e-commerce, Alibaba itself is slowly teaching Amazon to fear. The Chinese giant has now also hit the ground in Europe without a whimper. However, he is apparently less interested in local consumers than in global online trading.<br \/>\n<\/strong>[\/vc_column_text][vc_empty_space height=&#8221;30&#8243;][vc_column_text]Hangzhou 175 km southwest of Shanghai was once described by Marco Polo as the most beautiful and magnificent city in the world. Since the 1980s, it has lost much of its charm because, like Suzhou, the other old imperial city not far from Shanghai, today&#8217;s industrial metropolis with over nine million inhabitants has attracted many companies from home and abroad. The Alibaba Group has also been based in Hangzhou since 1999. These include the B2B e-commerce platform Alibaba. com, which he says is the largest in the world, and the online auction house Taobao.[\/vc_column_text][vc_empty_space height=&#8221;25&#8243;][vc_column_text]<\/p>\n<h3><span style=\"font-size: 16pt;\">From teacher to billionaire to philanthropist<br \/>\n<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text]Founder Jack Ma (Ma Yun), a former English teacher, announced in September 2018 that he would be relinquishing the position of Chairman in the new year to focus on philanthropy and education. With an estimated fortune of 34. 44 billion euros and number 21 among the richest of the rich in the world according to <a href=\"https:\/\/www.vermoegenmagazin.de\/reichste-menschen-der-welt\/\">Verm\u00f6gensmagazin<\/a>, he can afford to retire at 55. Without much hype Alibaba soon started his European engagement and a <a href=\"https:\/\/german.alibaba.com\/?src=sem_bing&amp;cmpgn=133314831&amp;adgrp=4574960822&amp;tgt=kwd-134086136176:loc-72&amp;KwdID=134086136176&amp;mtchtyp=b&amp;bdmtchtyp%20=bb&amp;ntwrk=s&amp;device=c&amp;creative=14787517904&amp;p1=default&amp;p2=default&amp;p3=default&amp;Query=ariba%20punchout\">German appearance.<\/a>[\/vc_column_text][vc_empty_space height=&#8221;25&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;left&#8221; padding_bottom=&#8221;30&#8243; css_animation=&#8221;&#8221;][vc_column_inner][vc_column_text]<\/p>\n<h3><span style=\"font-size: 16pt;\">Hub for \u201cMade in Germany\u201d<br \/>\n<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text]As Felix Lee, the China correspondent for <a href=\"http:\/\/www.taz.de\/!5572389\/\">taz<\/a>, quotes Alibaba&#8217;s head of Europe, China&#8217;s largest privately owned company is not so concerned with rolling up the German market from the bottom up. Rather, Alibaba&#8217;s aim is to \u201chelp local brands and retailers to reach the over 700 million active consumers on our retail marketplaces&#8221;; with \u201cMade in Germany&#8221;, the highly esteemed quality seal in China. This means that german. alibaba. com will initially serve as a hub for German goods to China and Chinese consumers abroad.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;left&#8221; padding_bottom=&#8221;30&#8243; css_animation=&#8221;&#8221;][vc_column_inner][vc_empty_space height=&#8221;25&#8243;][vc_column_text]<\/p>\n<h3><span style=\"font-size: 16pt;\">Li\u00e8ge to become Gateway to China<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text]The huge European logistics centre currently under construction in Li\u00e8ge, Belgium, is to become something like a gateway to China. China has around 1. 4 billion inhabitants, over 700 million of whom are regularly online. According to him, a further 700 million have not yet jumped on the online train, but this could soon change.<\/p>\n<p>&nbsp;<\/p>\n<p>\u201cA ghost goes around in Europe &#8211; the ghost of Alibaba&#8221;, Lee opened his contribution. At the end of 2017, the online giant announced that it would be setting up a gigantic logistics centre with an area of over 220,000 square metres at Li\u00e8ge Airport in Belgium for an investment sum of at least 75 million euros. In January, the Berlin start-up Data Artisans was taken over, for which Alibaba is said to have invested around 90 million euros. The taz article also states that the rumor is that the Chinese giant could take over Zalando.[\/vc_column_text][vc_empty_space height=&#8221;25&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;full_width&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;left&#8221; padding_bottom=&#8221;30&#8243; css_animation=&#8221;&#8221;][vc_column_inner][vc_column_text]<\/p>\n<h3><span style=\"font-size: 16pt;\">Singles\u2019 Day sales make others pale<\/span><\/h3>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;20&#8243;][vc_column_text]The turnover of the Alibaba Group in 2018 is still modest at 250 billion yuan or 66. 42 billion US dollars compared to 232. 9 billion dollars from Amazon, but on Singles&#8217; Day on 11. 11. 1918 alone Alibaba reported a turnover of 30. 8 billion dollars. The fear among other e-commerce drivers is correspondingly great when the Chinese giant first sets about conquering the world market.<\/p>\n<p>&nbsp;<\/p>\n<p>In fact, that&#8217;s already happened. During the search for SAP Ariba PunchOut for connecting external product catalogs in the procurement system, the German <a href=\"https:\/\/german.alibaba.com\/?src=sem_bing&amp;cmpgn=133314831&amp;adgrp=4574960822&amp;tgt=kwd-134086136176:loc-72&amp;KwdID=134086136176&amp;mtchtyp=b&amp;bdmtchtyp%20=bb&amp;ntwrk=s&amp;device=c&amp;creative=14787517904&amp;p1=default&amp;p2=default&amp;p3=default&amp;Query=ariba%20punchout\">Alibaba page<\/a> popped up by chance. The design still needs some getting used to and is more reminiscent of early platforms for electronics purchasing, but on closer inspection is quite coherent.[\/vc_column_text][vc_empty_space height=&#8221;15&#8243;][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_type=&#8221;row&#8221; type=&#8221;grid&#8221; use_row_as_full_screen_section_slide=&#8221;no&#8221; text_align=&#8221;left&#8221; css_animation=&#8221;&#8221;][vc_column_inner][vc_separator][vc_empty_space height=&#8221;10&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; text_align=&#8221;left&#8221; background_animation=&#8221;none&#8221;][vc_column][vc_column_text]<\/p>\n<p>[plista]<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The Chinese giant has now also hit the ground in Europe without a whimper. However, he is apparently less interested in local consumers than in&#8230;<\/p>\n","protected":false},"author":23,"featured_media":70046,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Alibaba","_yoast_wpseo_title":"Alibaba: Your gateway to German e-commerce success","_yoast_wpseo_metadesc":"The Chinese giant Alibaba is now also making its mark in Europe without a whimper - will the B2C platform for e-commerce conquer the world market?","_yoast_wpseo_meta-robots-noindex":"","_yoast_wpseo_meta-robots-nofollow":"","_yoast_wpseo_meta-robots-adv":"","_yoast_wpseo_canonical":"","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_yoast_wpseo_opengraph-image":"","_yoast_wpseo_opengraph-image-id":0,"_yoast_wpseo_twitter-title":"","_yoast_wpseo_twitter-description":"","_yoast_wpseo_twitter-image":"","_yoast_wpseo_twitter-image-id":0,"featured_post_sortierung":0,"featured_post":0,"pre_headline":"","bildquelle":"","teasertext":"","language":"de","footnotes":""},"categories":[1164],"tags":[],"class_list":["post-72850","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail-consumer-goods","entry"],"wpml_language":"en","wpml_translation_of":null,"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alibaba: Your gateway to German e-commerce success<\/title>\n<meta name=\"description\" content=\"The Chinese giant Alibaba is now also making its mark in Europe without a whimper - will the B2C platform for e-commerce conquer the world market?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mybusinessfuture.com\/en\/alibaba-has-been-launched-in-germany\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alibaba: Your gateway to German e-commerce success\" \/>\n<meta property=\"og:description\" content=\"The Chinese giant Alibaba is now also making its mark in Europe without a whimper - will the B2C platform for e-commerce conquer the world market?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mybusinessfuture.com\/en\/alibaba-has-been-launched-in-germany\/\" \/>\n<meta property=\"og:site_name\" content=\"MyBusinessFuture\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MyBusinessFuture\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-19T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-04T08:33:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mybusinessfuture.com\/wp-content\/uploads\/2020\/10\/Alibaba-Deutschland.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"mybusinessfuture\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mbusinessfuture\" \/>\n<meta name=\"twitter:site\" content=\"@mbusinessfuture\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"mybusinessfuture\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/mybusinessfuture.com\/en\/alibaba-has-been-launched-in-germany\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mybusinessfuture.com\/en\/alibaba-has-been-launched-in-germany\/\"},\"author\":{\"name\":\"mybusinessfuture\",\"@id\":\"https:\/\/mybusinessfuture.com\/#\/schema\/person\/08cef8a7c17ce69e210f740894027bb7\"},\"headline\":\"Alibaba has been launched in Germany\",\"datePublished\":\"2019-03-19T00:00:00+00:00\",\"dateModified\":\"2026-04-04T08:33:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mybusinessfuture.com\/en\/alibaba-has-been-launched-in-germany\/\"},\"wordCount\":921,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/mybusinessfuture.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/mybusinessfuture.com\/en\/alibaba-has-been-launched-in-germany\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mybusinessfuture.com\/wp-content\/uploads\/2020\/10\/Alibaba-Deutschland.png\",\"articleSection\":[\"Retail &amp; 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